Sales Blog

WHY SHOULD I CARE ABOUT WHAT YOU ARE SELLING?

The Significance of a Targeted Value Proposition in Enterprise Selling

Ouch! No one really says this, but it's almost always in the back of everyone’s mind when listening to a sales pitch. People are generally too polite to say it, but one hears it in the sighs of impatience and the occasional objection.

THE HUMAN FACTOR IN SALES COACHING

One-on-one Coaching pays for itself

Research, common sense and my own experiences point to the fact that people learn best on the job. Learning best happens at the point when a skill or approach is required. Research indicates that an average sales person with proper one-on-one coaching will improve their sales results by 20-40%. For a software company with the average quota being $2 million, that's  $400-800K incremental revenue. An excellent ROI by any standard!

An Integrated Sales Strategy is Key to Your Business Strategy

Sales is core to your business and needs to be core to your strategies

Too often business strategies are conceived then rolled out to the various departments. With sales it's different. Your sales strategy needs to be front and central to your business strategy. The sales department are the ones responsible for your revenue and if they can't execute properly all your planning will be for naught.

Excellence in Sales Execution

It is important as an organization to align the efforts of your organization for gaining and retaining customers

Alignment is key to gain and retain customers. Too often the sales department is in conflict with so many of the other departments over customer issues and opportunities. Very often I have heard one or more departments referred to as the "Sales Prevention Department".

WHY SHOULD I CARE ABOUT WHAT YOU ARE SELLING?

The Significance of a Targeted Value Proposition in Enterprise Selling

Ouch! No one really says this, but it's almost always in the back of everyone’s mind when listening to a sales pitch. People are generally too polite to say it, but one hears it in the sighs of impatience and the occasional objection.

THE HUMAN FACTOR IN SALES COACHING

One-on-one Coaching pays for itself

Research, common sense and my own experiences point to the fact that people learn best on the job. Learning best happens at the point when a skill or approach is required. Research indicates that an average sales person with proper one-on-one coaching will improve their sales results by 20-40%. For a software company with the average quota being $2 million, that's  $400-800K incremental revenue. An excellent ROI by any standard!

An Integrated Sales Strategy is Key to Your Business Strategy

Sales is core to your business and needs to be core to your strategies

Too often business strategies are conceived then rolled out to the various departments. With sales it's different. Your sales strategy needs to be front and central to your business strategy. The sales department are the ones responsible for your revenue and if they can't execute properly all your planning will be for naught.

Excellence in Sales Execution

It is important as an organization to align the efforts of your organization for gaining and retaining customers

Alignment is key to gain and retain customers. Too often the sales department is in conflict with so many of the other departments over customer issues and opportunities. Very often I have heard one or more departments referred to as the "Sales Prevention Department".

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